Who it’s for · Consultants & fractional executives
Every client believes they are your only client. Your job is to make that believable.
Six engagements, one inbox, and a promise made in each of them this week. GoalRunner reads your mail and keeps the commitments straight per relationship — what you said you would do, what you are waiting on, and which client has not heard from you in a fortnight.
For independent consultants, fractional executives and advisors who carry several client relationships at once and have no one to hand them to.
- What it readsGmail is the only evidence source GoalRunner reads today.
- What it sendsNothing is sent without you.
- Where it isGoalRunner is in Private Alpha.
What GoalRunner actually does
Five steps, in this order, every day. The last one is not a setting.
- 01
Reads
GoalRunner reads the mail you have connected. Today that is Gmail, and nothing else — what it cannot see, it says it cannot see.
- 02
Remembers
It keeps what was asked, what was promised and what was answered, in both directions, and it keeps the message each one came from.
- 03
Raises one thing
It brings you the single thing that most needs you now. Not a ranked feed of everything, and not a second inbox to work through.
- 04
Shows the evidence
Every statement arrives with the sentence and the date it rests on. If GoalRunner cannot show you where it got something, it does not say it.
- 05
You decide
GoalRunner prepares; you press. Nothing leaves your account that you did not read and send yourself.
The work that falls through the cracks
Never the deliverable. Always the small promise made in passing while your head was in a different engagement.
- The client you said you would "send some thoughts on" after the call, four calls ago.
- The introduction you offered to make, which would take nine minutes and has taken three weeks.
- The client who has been quiet for two weeks — which either means everything is fine or means the renewal conversation is going to be awkward, and you cannot tell which from silence.
- The document you asked a client's team for, which never came, which is now the reason your own deliverable is late.
- The scope question raised in the middle of a friendly thread, which is going to matter at invoicing.
- The prospect who asked a real question after a good first conversation and got a reply eleven days later.
- The context you lose every single time you switch from one client's world to another's — and pay for again on the way back.
What GoalRunner notices
It reads both directions of every conversation, and it keeps the history attached to the relationship rather than to a thread.
What you promised, per client
Your own sent mail carries most of your commitments. "I'll write that up before Thursday" is quoted back to you with the date you wrote it and the client it belongs to.
What you are waiting on from them
The data, the access, the sign-off, the answer from the person who was going to check. You asked once; nothing came. GoalRunner holds that open loop and returns it at a stated time instead of leaving it to you.
Who has gone quiet
A relationship with nothing recent is not the same as a relationship that is fine. GoalRunner keeps the timeline per person — what they owe you, what you owe them, when you last spoke, what happens next — reached through the work rather than through a directory you have to browse.
Everything it decided not to raise
Set-asides are recorded with their reasons and open to challenge. You can see the whole account of what it read and did not raise, which is the only way to trust a quiet answer.
What GoalRunner helps you do
Switch context once a day instead of forty times, and land in each conversation already knowing where it stood.
One queue across every client
Not six inboxes to check and rank against each other. One order, built from what it costs not to act, so you are not deciding whose week matters more before you have had coffee.
Reply in the right register
Each item carries what was actually said in that relationship, dated and quoted. Where a reply is the move, the draft is written from that thread — not from a template that would make every client feel like a segment.
Keep a promise you would otherwise have kept badly
The nine-minute introduction, the paragraph of thoughts, the link you meant to send. These are the ones that never make it into a task manager because writing them down takes as long as doing them.
Stop carrying it between engagements
When the last item clears it says so, bounded to the mail it watches. What you put down stays down: a decision you make is remembered and not re-presented next week.
What stays under your control
You are the product in this business, and nothing may be sent in your voice that you did not write.
Every message is yours
GoalRunner drafts and you send. It cannot reply to a client on its own at any setting, which means a draft is only ever a starting point you own.
No client is ranked above another
Order comes from what it costs not to act — never from fee size, never from how long the relationship has run, never from what kind of relationship it is. Your largest client does not automatically outrank the one you are about to lose.
Your mail changes only when you change it
No rules, no automatic filing, no background tidying. Marking something done records the outcome in GoalRunner and changes nothing in Gmail. Where GoalRunner does act on the mailbox — a label, a draft — it does so at the moment you press it to.
Every claim is one press from the evidence
If it says a client is waiting on you, you read their sentence, dated and unedited.
A realistic Monday across six clients
Illustrative, not a customer story.
- 8:05
One sentence: five things need you. Across six engagements, without you deciding which engagement to open first.
- 8:06
First: a client's CFO asked a scoping question in a friendly thread on Thursday. Quoted, dated. It matters at invoicing, and the advice is reply. You answer it properly while it is still cheap to answer.
- 8:12
Second: your own mail from the 9th promised a written point of view "early next week". It is the 16th. You send a short note with a real date rather than letting the silence keep speaking for you.
- 8:16
Third: you asked a client's analyst for last quarter's numbers on the 5th; nothing arrived. The advice is follow up. You chase, then mark it waiting — your deliverable slipping is now traceable to something that is not you.
- 8:21
Fourth: a prospect's follow-up question from Friday, which would otherwise be found on Wednesday.
- 8:26
Fifth: an introduction you offered on the 2nd and have not made. Nine minutes. You make it.
- 8:28
"That's everything in your mail. Nothing else there needs you today." Underneath, everything it read and set aside, each with a reason.
Names, dates and counts are illustrative. GoalRunner is in Private Alpha; no customer results are published because there are none yet.
Common use cases
Promises made on calls, written down in mail
The follow-up note you sent after the call is where your commitments actually live. That is the text GoalRunner reads.
Blocked deliverables
You are late because they are late. The chase you sent once, and the reply that never came, held and returned with the dates attached.
Relationship continuity
What this client asked six weeks ago, what you said, what is still open — assembled when you need it rather than reconstructed from a thread.
Scope creep in friendly threads
The request that arrives as a favour and becomes work. Raised while it is still a conversation rather than an invoice dispute.
Pipeline that is really follow-up
Prospects rarely say no. They go quiet, usually after you did. The open loop is visible in your mail, which is where GoalRunner can hold it.
A defensible end to the day
A bounded statement that nothing in your mail is waiting on you, so you are not re-reading six threads at 10pm to be sure.
What GoalRunner will not do for you
Read this part twice. It is cheaper to know now than to find out in week two.
No customer discovery has been conducted with this audience, and UnKAnscious does not presently run an advisory practice — the Services engagements offered elsewhere on this site have not begun. This page describes the product's designed behaviour and nothing else: no results, no adoption, no quotes.
- One mailbox. If you run separate accounts per client or a personal account alongside the business one, GoalRunner reads the one you connect. The others are outside what it watches and it will say so.
- It does not touch your practice management, time tracking, invoicing or CRM tools. No integration, no export, no sync. Gmail is the only source it reads.
- It does not track billable time and it does not know your rates. It tells you what is outstanding, not what to bill for it.
- It does not report on your clients' teams. It reports on your own obligations — what you owe and what you are owed — not on whether someone at the client is doing their job.
- It does not see calls, meetings or messaging apps. Most consulting conversation happens outside a mailbox; every statement GoalRunner makes is bounded to the mail it watches.
- It has no price yet and no self-serve sign-up. Private Alpha access is granted one account at a time.
GoalRunner makes claims only about the sources you have connected. Today that is Gmail, and nothing else. A promise made on a phone call, a text message, or in a system GoalRunner cannot read is outside what it watches — and it will tell you so rather than imply otherwise.
GoalRunner prepares. You decide. Every outgoing message is a draft that you read and send yourself. There is no autonomous send to switch off, because there is no autonomous send.
GoalRunner is early software in Private Alpha, tested with real mailboxes and real workloads. Access is limited on purpose while reliability and usefulness are proven. There is no published price and no self-serve sign-up.
Questions independent advisors ask
I keep a separate mailbox for one client. Can it read both?
Not today. GoalRunner reads one connected Gmail account. Anything in the other one is outside what it watches, and it will not imply otherwise — every claim it makes names the mailbox it is talking about.
Does it organise things by client?
It keeps the history with the relationship, so an item arrives with what that person asked, what you said, and when you last spoke. What it does not give you is a directory of clients to browse — a list you have to remember to check has handed the work back to you.
Can it draft in my voice?
It drafts from the actual conversation — what was asked, what you said last time — rather than from a template. It is a starting point that you read, edit and send. It is not an impersonation of you and it cannot send anything itself.
Will it tell me which client is most valuable?
No, and it is designed not to. It orders by what it costs not to act, never by fee size and never by what kind of relationship it is. If you want revenue ranking, that is a judgement it deliberately refuses to make for you.
My clients' information is confidential. What happens to it?
Your mail stays in Gmail; it is not moved. GoalRunner works from message text and records that an attachment exists with its name, type and size; it never opens, reads or interprets what is inside. When you open a conversation that has an attachment, GoalRunner fetches the file from Gmail so it can put a working download in front of you. It does not open, read or interpret what is inside, and it keeps no copy. A file over its size limit is never requested at all. The text of your mail is sent to OpenAI's API, which acts as our service provider for the reasoning step and returns the answer to us; our published privacy policy states that we do not use your mail to train any model and do not send it to anyone for that purpose. UnKAnscious holds no security certifications today. If a client contract obliges you to use only certified processors, that is a real constraint and worth raising before you connect anything. The full account is on the privacy page.
Does it help me sell, or just deliver?
It does not do sales. What it does do is notice that a prospect asked something eleven days ago and nobody answered — which in an advisory practice is most of what a pipeline problem actually is.
What does it cost?
There is no published price. GoalRunner is in Private Alpha, and pricing will be set with the first customers rather than announced at them.
Also commonly asked
Can my team use it? Can I see what my staff owe?
Not today. GoalRunner works on one person's mailbox and reports on that person's obligations — what you owe and what you are owed. It does not report on other people's commitments and there is no shared queue, no delegation, and no manager view.
Is my mail used to train AI models?
No. In the words of our published privacy policy: we do not use your mail to train any model, and we do not send it to anyone for that purpose. What does happen is that GoalRunner sends the text of a message to OpenAI's API to work out whether it contains an obligation and to whom — OpenAI acts as our service provider for that step and returns the answer to us. Your information is never sold, and it is not used to build a product for anyone else. The privacy page names every third party that receives any of it, and we would rather you read it than take a slogan for it.
Do you have SOC 2, ISO 27001, or HIPAA compliance?
No. UnKAnscious holds no security certifications today, and we will not imply otherwise while a page is easier to write than an audit is to pass. What we can show you is how the product is built and what it is allowed to do. If a certification is a condition of you using it, tell us — that is useful information and we would rather hear it early.
Every general question about GoalRunner is answered in one place: the GoalRunner FAQ.
One queue across every engagement.
See what it says about the mail you already have — across all of your clients at once. Private Alpha access is granted one account at a time, and setup is done with you.